Our Story
"Preserving the sacred red and white strokes of devotion, one home at a time."
Our Mission
AipanGirl was born from a desire to revive and sustain the ancient folk art of Uttarakhand. Our mission is twofold: to bring the divine blessings of Aipan into modern homes globally, and to empower the women artisans of Kumaon by providing them with a dignified, sustainable livelihood.
500+
Artisans Empowered
From remote villages in Kumaon to global recognition. We are building a community of independent, financially secure women artists.
The Legacy of Aipan
Ancient Roots
Originating from the Kumaon region, Aipan (derived from 'Arpan') is a traditional ritualistic folk art dating back centuries, primarily done during special occasions and festivals.
Sacred Symbolism
Made with 'Geru' (red clay) and 'Biswar' (rice flour paste), every motif holds deep spiritual significance, invoking blessings of prosperity, protection, and fertility.
Women Led
Traditionally passed down from mother to daughter, this art form is the exclusive domain of the women of the household, making it a powerful symbol of matriarchal heritage.
Our Core Values
Authenticity
100% Handcrafted & GI Tagged
Sustainability
Eco-friendly materials & processes
Empowerment
Fair wages & financial independence
Innovation
Blending tradition with modern utility